Sudbury Tourism Partnership Newsletter   |  June 2017




In this month's newsletter...


Upcoming Events

What's New:

  2017 F/W Visitor Guide

  Meet Our Summer Students

  The Market Open for Season

  RV Wastewater Dump Stations

Group Tour Marketing



Meetings, Conventions & Sports


  Tourism Week Social Media Contesting

  Improving Local Tourism Awareness

  10 Great Things to See & Do

Arts & Culture

Industry News

Tourism Partner Meetings

April Labour Force Survey



Upcoming Events:



June 16-17 – Towne House Celebrates 30 Yrs


June 17 – Miner's Mayhem 2017


June 17 – 2017 Rally for Dad


June 17 – Stack Brewing's Father's Day Event


June 17 – Science North presents Enchanted Theatre Party


June 18 – Glama Gal Tween Spa presents Father's Day Spa Party & Supper


June 18 – NORMHC presents Rods N' Rails Classic Car Show


June 18 – Dîner aux crêpes (St-Jean)


June 20 – Mayor's State of the City Address


June 21 – National Aboriginal Day celebrations


June 27-July 7 – Amethyst Junior Curling Camp and Ice Technician Courses


June 28-29 – German-Canadian Workshop


June 29-July 2 – Lively District Secondary School 60th Reunion 


June 30 – Science North presents Star Party


July 1 – Lively District Secondary School presents - Community Canada Day Celebration



July 1 – Boston Pizza presents Canada's Biggest Patio Party


July 1 – Science North's Canada Day Family Celebration


July 1 – Canada Day Launch – 150 postcards, The Market


July 1 – Ukrainian Seniors’ Centre Celebrates Canada’s 150


July 1 – Sudbury Multicultural & Folk Arts Assoc. presents Canada 150 Celebration, Sudbury Community Arena


July 1 – NORMHC presents Canada Day at the Museum


July 5-Aug 30 – Rock The Farm- Summer Concert Series


July 6-9 – Italian Festival


July 6-9 – Northern Lights Festival Boréal


July 10-16 – Sudbury Pride Week


July 14 – Sudbury Community Arena presents The Offspring with Sublime with Rome


July 15 – Sudbury Dragon Boat Festival


July 16-23 – Sudbury Blueberry Festival


July 21-23 – 35th Sudbury Gem and Mineral Show




For a complete listing of events,
please visit our Event Calendar.



Free Publicity!

Upload your event to the Calendar and be seen by some 300 people a day!


Fill out the easy-to-use "Submit Your Event" form (in English or French). Events are published the next business day, if not sooner. Don't miss this opportunity for free publicity and Search Engine Optimization (SEO). Post your events on today

What's New




2017 Fall/Winter Visitor Guide


We are currently working on our Fall/Winter edition of the Visitor Guide, with a view to having it back from the printers and well into distribution before the Labour Day weekend.


If you’ve already signed up for a listing in the Fall/Winter edition:

If you have not yet signed up for a listing in the upcoming edition of the guide, and wish to do so, please follow the steps below:

  • Review the listing options in the 2017 Partnership brochure online by clicking here.
  • To sign up for a listing in the Fall/Winter guide please complete the brief online sign-up sheet here by Friday, June 16th.




Meet our Summer Students


Sudbury Tourism Summer Students locked up for having too much fun at the Northern Ontario Railroad Museum & Heritage Centre!


Sudbury Tourism Summer Students locked up for having too much

fun at the Northern Ontario Railroad Museum & Heritage Centre!


Three summer students have been hired to assist with community outreach, tourism promotion and content development for online publications. Their priorities include regular maintenance of the Tourism Partnership Brochure Rack Program. From left to right:  Steven Johnston, Emily O’Connell and Morgan Zazulak will be with the Tourism & Culture team throughout June to September.




The Market is now open for the season!



The Market opened for the season on Saturday, June 3rd at 233 Elgin St., next to the CP/VIA Rail station.


New this year - Change in Hours of Operation:


  • Saturdays from 8 a.m. to 2 p.m. until October at the CP/VIA Rail Station.

  • The Market will not open on Sundays.

  • Beginning in July, The Market will also be open on Thursdays from 3 p.m. to 7 p.m. in the parking lot on York Street.






Do you ever get this question - "Where can you dump your RV wastewater?"


Recreational Vehicle (RV) season is upon us, and the City of Greater Sudbury has three wastewater dumping stations available to the public.

  • Valley East Wastewater Treatment Plant, 9999 Yorkshire Dr., Val Caron

  • Chelmsford Water Pollution Control Plant, 265 Laurette St., Chelmsford

  • Sudbury Wastewater Treatment Plant, 1271 Kelly Lake Rd., Sudbury

The Sudbury Plant location on Kelly Lake Road is open 24 hours and seven days a week for 365 days a year. 


Between May 23rd and Oct.16th the hours of operation at both Valley East and Chelmsford are as follows:

  • Sundays: 12 p.m. - 7:30 p.m.

  • Mondays - Thursdays:  8 a.m. - 7:30 p.m.

  • Fridays:  8 a.m. - 3 p.m.

  • Closed on Saturdays and statutory holidays.

Between May 23rd and Oct. 10th no appointment is necessary at either location.

During the off-peak season the Valley East and Chelmsford dump sites are open between the hours of 7:30 a.m. and 3 p.m., Monday to Friday, weather permitting.



Group Tour Marketing




This year we are working to develop a sales kit for both Tourism staff and Partners to understand and help sell experiences to Group Tour Operators. If you have a group friendly activity/offering that you would like included in this sales kit, please fill out the relevant template and return it to Dana. The aim is to have the sales kit developed before the Ontario Motor Coach Association 2017 Conference and Marketplace taking place in Toronto November 5th-8th, 2017. Also, if you have any interest in attending the OMCA Marketplace this year, please let Dana know!


Word docs to be downloaded:

Template for Attractions 

Template for Restaurants



Meetings, Conventions & Sports




It has been a busy month for Meetings, Conventions and Sport Tourism!!  Major events confirmed are the UMG ESports event at the Radisson on July 8-9 and the Maslack 60th Anniversary Tradeshow at McClelland Arena in Copper Cliff May 2018.  We have also been shortlisted for the 2019 Esso Cup National Female Midget Championship and the 2018 CanSPEP Annual Conference


Requests for Proposals were submitted for the following conferences and meetings:  2018 ACE CROSH, 2017 EDA and CADDAC 2017/18.  There have also been discussions and preliminary planning for bringing the North American Mining Expo back in 2018.







Tourism Week Social Media Contesting



We celebrated National Tourism Week (May 28-June 3) by hosting several contest giveaways on our Facebook page, including a set of tickets to Science North and several sets to Graphic Con. This increased traffic to our page and we gained over 200 new followers in one week! As of May 31st we are at 4,103 Page Likes on Facebook (up 5% from April) and 6,143 followers (up 1.2%) on Twitter.





Improving Local Tourism Awareness



In keeping with the spirit of Tourism Week, Sudbury Tourism has once again printed beverage coasters for the purpose of continuing to educate Sudburians on the importance and value tourism brings to the community. #TourismMatters. The goal is to enhance local perceptions of Sudbury as a tourist destination.


The coasters will be distributed to hotels and restaurants within Greater Sudbury for a limited time while quantities last.







10 Great Things to See & Do in Sudbury


We also have the new 2017 “10 Great Things to See & Do in Sudbury” rack cards that will be distributed on our brochure racks across the city and are available otherwise in small amounts, while quantities last.



Arts & Culture


The Northern Ontario Music & Film Awards (NOMFA) was hosted by Music & Film in Motion from May 24th until May 27th in Sudbury.  The event included a lineup of sessions geared to grow the emerging and professional music and film industries in northern Ontario.  Producer, Mark Montefiore, and director, Samir Rehem, returned to Sudbury for a special screening of the hit series “What Would Sal Do?” which prominently features Sudbury as the backdrop of the show.

Festivals & Events

This is a very busy season for festivals and events taking place throughout the city, including Graphic-Con, Downtown Sudbury Art Crawl, music nights among many others. Staff are assisting event organizers through the new event intake process of the Special Events Internal Team. Check out the Greater Sudbury website for more information). The events calendar maintained by Tourism & Culture features event details for the public (available through and



Lover of arts and culture? Work in the industry? Be sure to stay up to date on all things Arts & Culture in Sudbury by liking our Sudbury Culture Facebook Page and following us on Twitter (@SudburyCulture). Stay updated on news and events, professional development opportunities, giveaways and share your events for free! Looking for some leisure reading to enjoy with your cup of 'joe in the morning? Check out our blog, for even more.


Facebook link:

Twitter link:




Industry News



The Slots at Sudbury Downs have been a Sudbury Tourism Partner since 2002.  As of June 1st, Gateway Casinos and Entertainment Ltd. is now the official operator and the Slots will now be known as "Gateway Casinos Sudbury”.  Welcome to the new operators from Sudbury Tourism!






Tourism Excellence North (TEN)


TEN is a tourism development program for Northern Ontario.


Check out Tourism Excellence North Case Study Video Series:
Innovation: Differentiating Yourself 
Quality: Standing Out 
Using Technology: Online Booking Systems 

If you are interested in finding out more on how the TEN program can work for you, ask Dana or Meredith!






Tourism Partner Meetings


Click here for the planned 2017 meeting schedule.


The next monthly meeting is scheduled for July 13, venue TBD and will focus on Family Day, and March Break Campaign Planning.


View previous 2017 meeting presentations:

Jan. 12, 2017

Feb. 9, 2017

Mar. 9, 2017

Apr. 13, 2017

May 11, 2017

June 8, 2017




May Labour Force Survey


Greater Sudbury's unemployment rate dropped to 6.6% down from 8.7% in May 2016. There are 79,500 people employed in our city which is down from 80,100 in May 2016. The participation rate decreased from 62.6% to 60.7% between May 2016 and 2017. Please note that the decline in employment should not be interpreted as 600 explicit job losses, however reflects the fluctuation of our workforce (e.g. retirement, out-migration and voluntary unemployment). Ontario's unemployment rate is 6.5% while the national rate sits at 6.6%.


For more statistical information and summary updates, including Occupancy Rates 
View GSDC Dashboard >>





Industry Partner Web Links


Visit our Industry Partner page for links to statistical information for the tourism sector.  


Latest in:  Sudbury Profile 2014 CMA580


Click on the Toolkit hyperlink to find web "widgets" you can use when linking to




Have Information or Updates to Share?


If you have newsworthy items you would like us to share with Tourism Partners in a future edition of our monthly newsletter, email by the first Friday of any given month and reference "newsletter" in the subject line. The Newsletter is typically distributed by the second Friday of each month.




Archived Issues of our Newsletter

Click here for past issues of our Partnership Newsletter.  


Links are also available through our online Industry Partner page.



Five Categories to Choose From


Get some personal insights from folks in various tourism industry sectors.


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