Sudbury Tourism Partnership Newsletter

May 2016


Upcoming Events in Sudbury





  • Art Gallery Presents "Starry Stairs", April 15 - June 19
  • Sudbury Theatre Centre presents "For Life", April 28 - May 14
  • Sudbury Flea Market, May 1 - August 31
  • Theatre Cambrian presents Mary Poppins, May 5-21
  • Miss North Ontario Regional Canada Pageant, May 12-14
  • Five Way Carnival, May 12-22
  • 1 Saves 8 Michael O'Reilly Organ Donor CelebrationMay 14
  • Dance-a-Thon 2016, May 14
  • Sudbury Theatre Centre presents Sharron Matthews, May 15
  • North Eastern Ontario Waterworks Conference, May 17-18
  • Mayor's Celebration of the Arts Reception, May 18
  • Science North Presents "Star Party", May 20

For a more complete listing of 2016 events, please visit our online Event Calendar.



Remember to submit your events online.




Meetings, Conventions

And Sport


Bid Proposals


A representative of the Event Management company working on behalf of the Little NHL was in Greater Sudbury for site visits on April 29th-

30th. Over the two days staff logged over 300 km across our city to visit 11 arenas and 13 hotels, with great assistance from Arena staff and hotel partners. Overall, the Little NHL has provided positive feedback in response to the Greater Sudbury bid offering, and has indicated that our community has been shortlisted along with Mississauga for the 2017 tournament.


Greater Sudbury advantages noted during the site visit include no major highway travel between arenas, less traffic, and a solid connection and strong network within the community. The biggest concern at this time is around hotel capacity. A decision on the 2017 host is expected by mid-June. The site visit was very helpful as a great relationship building and strengthening exercise, and the tournament planner has also noted interest in exploring future hosting opportunities in Greater Sudbury beyond the Little NHL tournament. 



Group Tour



Tourism and Culture staff are working with Science North, Northeastern Ontario Tourism and Ontario Parks on a familiarization (fam) tour for Group Tour and Bus Tour operators, to coincide with the opening of the new Outdoor Science Park at Dynamic Earth, from June 22nd to 24th. Participating operators, largely from the GTA as well as several from Quebec, will take part in a tour of Greater Sudbury as well as Killarney that will showcase the best experiences we have to offer to bus tours targeting seniors as well as student groups.


A fam tour is also being developed for Kevin Forget, OTMPC's "Ontario Travel Expert", in early July. Kevin coordinates the main blog for Ontario Tourism, and "Kevin's Reports" include social media content as well as photos and videos, which will be leveraged and amplified on Sudbury Tourism digital platforms as well as by regional partners Northeastern Ontario Tourism and Tourism Northern Ontario, to promote Greater Sudbury experiences to a leisure audience during the busy summer season.



Related to Sport Tourism, two bids have been submitted, including a proposal to host the 2018 Telus Cup National Midget Championship as well as a bid to Canoe Kayak Canada for the Northern Water Sports Centre to become the Team Training Centre for the Women's National Canoe Team. The latter is a 15-20 year commitment beginning with a coach and 10 athletes and building to 20 athletes; trainers, physiotherapists, sports psychologists and doctors would also be contracted to work with the team.



While work on the 2021 Canada Summer Games bid opportunity is ongoing, there are numerous other bids in progress and opportunities being investigated such as:

  • 2017-2019 PGA Tour Canada Event,
  • 2018-19 Grand Slam of Curling,
  • 2019 ESSO Cup National Female Midget Hockey Championship,
  • 2020 Ontario Winter Games,
  • 2018 Federation of Northern Ontario Municipalities (FONOM) Conference,
  • 2018 Ontario Professional Planners Institute (OPPI) Symposium,
  • 2019 Economic Developers Association of Canada (EDAC) conference,
  • Skate Canada Event, and
  • China Hockey Schools Program.


Tourism Partner Meetings


Our Tourism Partner Update & Exchange meetings are held the first Thursday of every month.  You may view the previous meeting presentations below:


May 5th, 2016

April 7th, 2016

March 3rd, 2016

February 4th, 2016



Our next meeting is scheduled for Thursday, June 2nd at Science North, starting at 9:30 a.m. We'll be emailing a week ahead for RSVPs. Come on out and see what you've been missing!





Tourism Summer Students

Recruitment is well underway for three summer students to assist with the maintenance of the brochure racks; attendance and surveying at Sudbury festivals and events, social media updates, to name a few of their priority duties. It's anticipated that the students will be on board by May 25th.



The Market


Working on behalf of the City, Eat Local Sudbury hosted a Market Vendor Open House onsite at the Market on Wednesday, May 4th. Over 30 people were in attendance, and 14 vendors completed permit applications for the 2016 season, including new and returning vendors and even some who have not been at the Market for several years. Five members of the Market Working Group advisory panel also took part, and feedback from both vendors and Working Group members was very positive. Thus far, 57 vendors have indicated interest in the upcoming season, which is a significant increase from last year's total of 37 vendors during the full 2015 season. The lower vendor stall fees have been mentioned as a key driver of the increased registrations.


Arts & Culture


The Province of Ontario had released a draft of its first Culture Strategy (available at The consultation period is open until May 13, 2016. Staff has been participating in consultations to date through surveys, in-person forums and made a submission related to priorities of the Greater Sudbury Cultural Plan.


Le Salon du livre and Galerie du Novel-Ontario both hosted their large scale biannual literary and contemporary arts festivals from May 4th to 7th. These events drew visitors from out of the city while showcasing local artists.






“Sudbury will be the biggest Reading Town in Canada” thanks to partnerships with local stakeholders, e.g.: Greater Sudbury Public Libraries, Wordstock and Le Salon du livre. Reading Town Sudbury 2016 ran from April 30th to May 8th and was an action-packed week of bilingual literary events happening throughout Greater Sudbury to promote reading, and to celebrate local authors, writers, musicians and filmmakers.


From May 4th to 7th the Galerie du Nouvel-Ontario hosted the 5th edition of FAAS, the Festival of Alternative Art held on even numbered years. Artists from across the country met in Sudbury to transform a downtown municipal parking lot into temporary works of art around this year's theme "Abricadabri".


Angela Recollet of the Shkagamik – Kwe Health Centre would like to invite our Sudbury Tourism Partners to Save the Date. The Centre will be hosting an evening gala in celebration of National Aboriginal Day on June 21st.


Plan to join them for an exceptional evening of indigenous stories, art, culture, cuisine and a commitment to reconciliation. 






Tourism Week

Are you planning activities or events for your business during Tourism Week - May 30th to June 3rd? Let us know so we can promote it on our social media platforms and in the Event Calendar. Email us at





A message from OTMPC:


Advertise your business, festivals and events, and packages for FREE on OTMPC’S re-designed consumer website,, and drive leads for your tourism business. Listings feature a new and improved look, large images, descriptions, Google mapping functionality, social channels and much more. Your festivals and events will appear in the OTMPC online calendar and on the OTMPC  'Discover Ontario' mobile app for FREE. Register or log-in to update your listing(s) through the industry website,, to ensure access to approximately two million visitors to their consumer website annually. Also, visit the industry website for the latest OTMPC news, research, campaign details, advertising opportunities, and more.


Open for the Season:

  • Dinosaur Valley Mini Golf is now open for the summer season.
  • NORMHC - the railroad museum will be open 7 days a week from 10 am to 4 pm starting May 21st.
  • The Market in Downtown Sudbury will be open weekends starting June 4th until October 9th.
  • Outdoor Science Park at Dynamic Earth opening June 25th.





Congratulations to all the recipients of the Bell Excellence Awards.  A special kudos to our partners di Gusto Pizza & Pasta (New Venture Award winner) and to ARC Climbing Yoga Fitness (Business Start-Up Award winner).  For a complete list of award winners, see the notification received from our friends at the Greater Sudbury Chamber of Commerce - here.



Have Information or Updates to Share with the Tourism Partners?


If you have newsworthy items you would like us to share with the partners in a future edition of our monthly newsletter, email by the first Friday of any given month and reference "newsletter" in the subject line.